This report provides an overview of Myanmar's fruit market and explores opportunities for U.S. fruit exporters. Despite political, economic, and environmental challenges, the demand for imported fruits in Myanmar continues to grow, offering potential for U.S. suppliers.
Myanmar's fruit imports primarily rely on border trade with neighboring countries, particularly China and Thailand. The Muse-Ruili border crossing is the main entry point for fruits from China, while overland routes through Myawaddy, Tachileik, and Maw Taung facilitate imports from Thailand. Additionally, maritime shipments arrive via the Ranong–Kawthaung–Yangon route, passing through Laem Chabang Port. Smaller-scale air shipments from Thailand, Malaysia, and Singapore also supplement the country's fruit supply.
Prior to the COVID-19 pandemic and the military coup, Myanmar's annual fruit imports totaled $225 million in 2019. However, by 2024, this figure had plummeted to $25 million, an 88.9 per cent decline. The volume of imported fruits also fell by 38 per cent in 2024 compared to the previous year. The sharp decline is attributed to stricter import regulations, disrupted supply chains, and security risks at border checkpoints, particularly in conflict-affected areas.
Thailand has remained Myanmar's largest fruit supplier, accounting for 65 per cent of the country's imports in 2024, valued at $16 million. In contrast, China's share dropped to $8 million, a 67 per cent decrease by volume from 2023, due to border closures and civil unrest. Despite these challenges, consumer interest in high-quality imported fruits, particularly from the United States, has continued to rise.
The United States was Myanmar's fifth-largest fresh fruit supplier in 2022, with apples, oranges, cherries, and grapes leading the list. Although direct imports from the United States have ceased following the coup, U.S. fruits continue to reach the Burmese market through overland and air routes via Thailand. Local premium fruit importers report strong demand for U.S. fruits due to their superior quality, size, and consistency compared to local varieties.
Myanmar does not produce certain fruits, such as kiwis, cherries, blueberries, blackberries, and cranberries, relying entirely on imports to meet domestic demand. Despite the disruptions, imports of U.S. fruits, such as apples, grapes, strawberries, and cherries, have surpassed pre-COVID-2019 levels, highlighting the resilience of the import market.
The market faces continued challenges, including regulatory restrictions, conflict-related risks at border crossings, and complex import procedures. Nevertheless, U.S. fruit exporters have an opportunity to expand their presence in Myanmar's growing premium fruit market.
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