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New commodity and value-added products arrive in time for summer

As the summer season has moved into full swing, Ippolito International has added several commodity and value-added products to its lineup.

With an eye towards the ever-popular Romaine lettuce, the company is debuting a Queen Victoria Mini-Romaine lettuce field pack. This Romaine variety has a distinctive, petite leaf and a consistently cupped shape that is well-suited to smaller households. One head of this variety can easily create a single salad serving.

Available in both bulk 24ct and 48ct packs, the company also offers the item in a 2-count consumer-friendly gusseted bag. The bags are packaged at either 6 or 12 per carton. "The high-graphic packaging is helpful to shoppers who are looking to integrate the Mini-Romaine into their fresh lettuce favorites. It includes a recipe for 'Taco Boats', which consumers will find easy to make. The individual leaves of this Mini-Romaine are perfectly shaped for this sort of application," said Dan Canales, Sr. VP of sales, marketing and processing.

The company is also introducing Romaine-based salads. Fresh-cut, pre-washed and ready to eat Romaine lettuce is available in shredded and chopped packs. Also available are salad mixes featuring Romaine and iceberg lettuces along with cabbages and carrots.

"We strive to offer our customers as broad a range of products as possible," said Robert Polovneff, director of sales and commodity management. "These new items show our commitment to quality and selection, and we're happy to bring them to the market."

For more information:
Lara Grossman
Ippolito International
Tel: +1 (831)789-8761
[email protected]
www.qvproduce.com

Publication date:
OSZAR »